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Schema Markup Generator

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Generate valid JSON-LD structured data markup for any Schema.org type in seconds. Pick a schema type, fill in the fields, and copy the ready-to-paste script tag for your page's head.

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How to use Schema Markup Generator

  1. Select the schema type that best describes your page content from the dropdown.
  2. Fill in the relevant fields — only non-empty fields are included in the output.
  3. Click Generate, then Copy to paste the JSON-LD snippet into your HTML.

What is Schema Markup Generator?

Structured data markup helps search engines understand the content of your pages and can unlock rich results in Google Search — such as star ratings, FAQ dropdowns, breadcrumb trails, and event cards. Schema.org defines a vocabulary of types like Article, Product, LocalBusiness, and FAQPage that search engines actively support.

This generator creates a valid <script type="application/ld+json"> snippet you can drop into any page's <head> or before </body>. No server required — everything runs in your browser so your data stays private. After generating, validate your markup with Google's Rich Results Test.

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FAQ

What is JSON-LD structured data?
JSON-LD (JavaScript Object Notation for Linked Data) is Google's recommended format for embedding Schema.org structured data in your pages. It is placed in a script tag and does not affect visible content, but gives search engines machine-readable context about your page.
Which schema types can unlock rich results?
Google supports rich results for many types including FAQPage (accordion in search), Product (price and rating stars), Article (news carousel), LocalBusiness (knowledge panel), Event (event listings), and BreadcrumbList (breadcrumb trail in URLs).
Do I need to include every field?
No. This generator only outputs fields you fill in. However, more complete markup increases the chance of rich results. Google requires certain fields for each type — consult the Google Search Central documentation for minimum required fields per type.

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